WhatsApp Green Tick Verification: How to Actually Get It
An Official Business Account badge raises trust and reply rates instantly. Meta grants it selectively, and most rejections come from skipping the groundwork rather than from the brand being too small.
What the green tick means
It marks your number as an Official Business Account: your brand name is shown to users even before they save the number, and the badge appears in the chat header and contact list.
Prerequisites before you apply
Applications submitted early almost always fail. Complete these first.
- Meta Business Manager verification with valid company documents
- A connected WhatsApp Business API number in good standing
- A completed business profile — logo, description, website, address
- Messaging quality rating that is not flagged as low
Notability is the real filter
Meta looks for evidence that your brand is known outside your own website: coverage in recognised news outlets, a strong web presence and organic mentions. Paid press releases and sponsored posts generally do not count.
Common rejection reasons
Fix these before reapplying, and wait out the cooldown period rather than spamming applications.
- Incomplete or mismatched business documents
- Profile name that differs from the legal or trading name
- No third-party media coverage
- Low messaging quality caused by aggressive broadcasting
FAQ
Questions people ask about this
Short, practical answers.